If your product is complex, your messaging cannot be.
Create explainers that communicate the value fast
Show the workflow clearly, so buyers instantly understand how it works
Drive action, while staying consistent with your brand voice and positioning
Landing-page product explainers
(30–90s):
“What it is, who it’s for, why it matters.”
UGC-style product ads
(15–30s):
benefit-first hooks, social-first pacing, multiple variations.
Feature update clips: announce releases without re-recording every time.
How-to / onboarding videos: turn workflows into simple step-by-step visuals.
Sales enablement videos: short demos that make your pitch easier to understand.
Localization-ready variants: adapt messaging for different markets and audiences.
A publish-ready product explainer needs more than “a video.”
You need:
A video script
what avatar/voice will say
Clear visuals
product screenshots, UI flows, icons, images
Optional post/ad copy
caption, headline, CTA variants
A clean review process
comments, approvals, version clarity
Set up a dedicated workspace per product or product line. Keep assets, messaging, templates, and approvals organized, without mixing teams or materials.
Add your product context: website links, positioning, documentation, and key messages. Core Intelligence keeps your outputs aligned with how you want to sound and what matters in your market.
Use AI agents to create hooks, structured scripts, and post/ad copy that clearly explains your product and drives action.
Upload screenshots, UI images, and brand assets, then generate and refine visuals directly inside the platform.
Build scene-by-scene videos using templates, AI voices, captions, and timing controls — without a full production setup.
Turn high-performing videos into reusable templates and scale output by swapping scenes instead of rebuilding.
Keep marketing, product, and leadership aligned with a workflow that replaces scattered feedback:
Request approvals for each asset (topic ideas, scripts, post copy, images, videos)
Assign reviewers (owners/managers), forward approvals, and keep accountability clear
Approve, reject, or comment per task with real-time updates
Track reviewer edits and keep a clean version history
Get in-app alerts and optional email notifications
Result: faster sign-off, fewer revisions, and no “which version is final?”
Your explainer workflow doesn’t end at export.
Use the Planner to manage your pipeline across teams (backlog → draft → review → approved).
Schedule what’s ready, keep everything visible, and run production like a repeatable system.
Buy credits once and use them across your projects, templates, and teams.
You get clear cost control as you scale production volume, without reinventing your workflow every time.
Planner + Scheduler for LinkedIn
This is where output turns into operations.
You’re not “making content.” You’re running a repeatable delivery system.
Use the Planner to manage every client’s pipeline (Kanban/Calendar/List views, attachments, statuses)
Then publish through the Scheduler with LinkedIn integration (Draft → Schedule → Sent, status tracking)
Create your first explainer from a template, generate the script, build the visuals, get approvals and publish, all in one platform.
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